Grow efficiently in the on-premise channel and beyond
Meoton offers F&B companies data-driven support for their go-to-market strategy.
Well known from the trade press
Go-To-Market project approach
Goal Setting
Joint development of objectives, approach and KPIs
Prioritization of Outlets
Determination of target gastronomy outlets for market development
Data-based tracking
Monitoring of results based on food & beverage listings and other data
Use Cases
Product Launches
In which outlets do we bring our product?
Promotion & Activation
Where do we carry out activation measures?
Wholesale Listing
How are we successful in wholesale?
On-Trade Planning
How do we organise marketing and sales resources effectively?
Example numbers for Germany
(contact us for other markets)
Our value to F&B companies
Optimal Support
for your marketing and sales activities
Focusing
on the most promising gastronomy outlets
Effective Monitoring
of the success of your marketing activities – from new product launches to promotion or activation
Creating Transparency
in the complex gastronomy market
News from Meoton
Significant price increases of 9.7% on food in the catering trade
Numerous restaurateurs had already passed on the VAT increase on food to their customers in mid-January. In addition to food prices, drinks prices were also increased, although VAT on drinks remained unchanged. According to Meoton, the gastronomy data provider, around 20% of restaurants in Germany had already adjusted the prices
Meoton wins support from DICA program 2024
We are very happy to have been selected in January 2024 as one of only four companies from an original applicant group of 50 participants by Dynamic Innovation Campus Drinks Food Tech (DICA) at the Matching Day in Munich for a cooperation with partners from the food and beverage industry,
